The CoreOS: My Proven Business Coaching System
If you’re trying to scale your business without burning out, whether you’re side-hustling after your 9–5 or running a multimillion-pound team, you need more than hustle. You need a system.
That’s why I created the CoreOS. It’s my proven business coaching operating system designed to help you grow with clarity, energy, and direction, without sacrificing your life.
Over the last decade, I’ve coached hundreds of entrepreneurs. I’ve built, bought and sold businesses in property, consultancy, and beyond. Through it all, one thing became clear:
Most business owners drift—not because they lack effort, but because they lack structure.
The CoreOS gives you that structure. It’s built around 8 key principles that will help you scale with confidence, get your time back, and stay energised for the long game. Its not complicated, it’s about doing lots of small things well, that add together to make a big difference.
It’s also not an overnight success system; it takes time, effort, discipline, and perspective.
The CoreOS Principles:
Strategic Goal Alignment
Stop chasing shiny objects. Pick 1–3 high-impact goals for the next 6–12 months—and cut everything else.
Still in a job? Build a side business that replaces 50% of your salary.
Small business owner? Systemise your ops and hit £150k turnover.
Leading a team? Increase EBITDA by 25% or halve your owner-hours.
Use SMART or OKR-style goals. And don’t forget your “not-to-do” list—it’s just as powerful.
2. Systems and Tools for Leverage
Your tech stack should remove friction and multiply output.
Job plus side hustle: Use ASANA to keep track of your ideas, suppliers, and sales pipeline.
Small business: add HubSpot to manage leads and Stripe for easy payments.
Larger business: build dashboards in Google Data Studio so you can see sales, cash, and team utilisation at a glance.
See your pipeline, cash flow, and personal targets—all on one screen.
3. Routine Design and Mental Clarity
Your habits keep your mind sharp and your work structured.
Side hustle: set aside Tuesday and Thursday nights for business. Start your day with a quick check on your one top priority.
Small business: pick three must-dos each morning and do a five-minute check-in before bed.
Larger business: If you’re leading a big team, block out mornings for strategy, not firefighting.
Use journaling, brain dumps or a fifteen-minute walk to reset when your head’s overloaded.
As a baseline: Do one thing each day for your Health, Income, and Life.
4. Deep Focus Execution
Make protected time for meaningful work.
If you’re side hustling, keep your phone in another room and work ninety-minute blocks in the evenings.
Small business owner? Batch admin to afternoons. Use mornings for sales, marketing and delivery (higher energy tasks).
Big operator? No meetings before eleven. Keep two hours for strategic work every day.
Try advanced Pomodoro. Work forty-five minutes, break ten. Remove distractions and reward completion of the task.
5. Delegation and Decision-Making
Don’t become your own bottleneck.
In a job? Delegate to software. Automate follow-ups with Zapier or AI task management.
Small business? Get a bookkeeper and hire a PA for social posts or customer emails.
Larger business? Build clear spending rules so your team can make decisions without you
on small items.
Use the Eisenhower Matrix daily:
Do it now if it’s important and urgent.
Schedule it if it’s important, but it can wait.
Delegate if it’s urgent but not important.
Delete it if it’s neither. Make a decision on
information, not emotion.
6. Weekly Time Management System
Structure your week to control your month, quarter and year.
Sunday night or Monday morning, spend thirty minutes planning. Block out deep work, sales calls, family time etc.
End each week with a ten-minute review. What moved forward? What needs scrapping?
Apply the 80/20 rule. This is a combat multiplier to success.
Examples:
If you’re in a job, what actions build your audience or revenue fastest?
Small business? Which clients give you the best profit?
Large business? Which teams or products drive most of your cash flow?
7. Energy and Performance Protocols
Business is an endurance sport. Protect your energy.
Sleep seven to eight hours.
Move every day.
Eat to stay level.
Schedule resets. That might be an afternoon walk, a day hike or a weekend with no business talk.
This first step is to start to track your high and low energy points – This is your secret weapon.
8. Feedback, Tracking and Optimisation
Have a process to capture, order and execute tasks. Make sure there is a feedback loop to ensure they are done. Remember, it’s easy to be busy. Here is where you focus on what’s actually important:
Each week review your goals and adjust – Put them somewhere that’s visible as a constant reminder.
Each month have someone hold you to account. A coach, mentor or group. Remember, take advice from the doers, rather than the talkers.
Keep it simple. The task is to do the work, not create an elaborate system that takes longer to set up than actually do the work.
Why CoreOS Works
Because it’s not a theory. It’s been battle-tested by hundreds of real entrepreneurs—from first-time founders to 7-figure business owners.
Whether you’re building your exit plan or leading a national team, CoreOS adjusts to your stage. It’s simple. It’s repeatable. And it works.
Ready to Scale?
If you want help implementing the CoreOS in your business, let’s talk. Book a free discovery call and let’s get you scaling—without losing your head, health or weekends.